Amazon Prime Day 2025 Shopping 2025

Amazon Prime Day 2025 Shopping 2025. Amazon's second prime day sale—officially called prime big deal days—will be held on october 8 and 9, 2025. Here, 13 elle editors share what they’re shopping from amazon prime day.

The retailer has confirmed discounts across a range of amazon devices such as the kindle, echo spot, echo show, fire tvs and more. According to our 2025 prime day shopping survey, roughly eight in 10 consumers plan to shop during prime day.